Blogging has come a long way over the years. It’s no longer just Betsy’s travel diary or Eddie’s food review…it’s a source of knowledge, inspiration, revelation, and application! What do you want the World to know about you, your company, product or service? Notice I said World? (with a Big “W” cuz we don’t do small!) That’s because this is your chance to speak to the entire WORLD and share your expertise, give advice, provide something different or useful to attract new peeps and engage your besties (otherwise known as “customers). Blogs are also critical in helping your website rise to the top of the ranks. How you ask? Well, for every well-written and SEO-rich blog you post, Google gives you a “virtual gold star” and starts to recognize your content as meaningful. The more gold stars you have in Google’s eyes, the more your website will be prominent in searches, also making you an “authority” on your topics or industry.
Writing isn’t everyone’s forte though, and it can be very time consuming researching a topic and making it meaningful to the reader. So if you want to get blogging, or if you were always just the kid who liked getting stickers from the teacher, Team BLU would love to help you with that (and we’ll give you a sticker)!